You paid WHAT?

Was it on sale?

Television, yes. But mostly, we got the message via radio. Your first transistor, sister ... did you tuck it under your pillow at night so you could listen to the Top 40? Mom knew what you were doing. But she didn't say anything. Next day, the talk was ... which song had slipped out of the Top 10.





Tobacco companies went to extremes to sell cigarettes and a lot of us bit on the bait. Which smoke tasted smoother, fresher? Winston, of course, tasted like a cigarette should. Nobody was immune from the bombardment. Athletes and celebrities did their bidding.



If you listened to the Reds on radio, a chief sponsor was beer, probably Burger or Hudepohl. Maybe Wiedemann's. Or did you prefer Schoenling? And the man at the ballpark would yell:
COLD BEER HERE!




Here is singing siren Julie London. She was an effective spokesmodel for a number of products, including Marlboro cigarettes.

The cost of 1963
Population: 189,241,798
Life expectancy: 70 years
Federal spending: $111.32 billion
Federal debt: $310.3 billion
Inflation: 1.7%
Unemployment: 5.5%
New home: $19,300
First-class stamp: 5 cents
Gallon of gas: 30 cents
Dozen eggs: 55 cents
Gallon of Milk: 49 cents



Doggie bag, please. Wait, there's a catch, right?


Pull into a parking space, open the window, slide the tray in and place your order. Eat in the car. Why did we do that? It was just what ... we ... did. Anybody else remember the Elm Drive-In on S.R.1?


Walter Brennan?
"That mule, Old Rivers ... and me."

SING ALONG WITH AMOS MCCOY

FARON YOUNG ... HELLO WALLS

FLATT AND SCRUGGS KICK ASS